This Is Us
Meet the Team
Darryl K. Sarver
Senior Regional Sales Manager — West Coast
AK, AZ, CA, ID, IA, MN, MT, NE, NV, ND, OR, SD, UT, WA, WI, WY
Darryl.Sarver@menardifilters.com
1-803-605-1779
Maintain current business as well as grow and prospect new business in the West Coast to Upper Middle Region to WI. Provide top-notch customer service. Work with each customer to provide filtration solutions to meet their needs.
23 plus years of sales, sales management, leadership development, needs-based sales certification, and management certification in industrial and pharmaceutical sales
Chemical facility manager for three years, OSHA certified auditor and trainer for ten years.
Fun Facts
- Played college tennis for three years
- Loves riding motorcycles
- In the military was credited with assisting in 25 births aboard a UH60A – Blackhawk
- Completed two Spartan Races
- Has taken on the sport of Pickleball
Jerry Lanting
Senior Regional Sales Manager — Gulf-Central Region
CO, KS, NM, MO, OK, TX
Jerry.Lanting@menardifilters.com
803-392-9068
Job Description
Maintain current business as well as grow and prospect new business in Colorado, Kansas, New Mexico, Missouri, Oklahoma, and Texas. Provide top-notch customer service. Work with each customer to provide filtration solutions to meet their specific needs.
MSHA Certified
Industry Experience
- 25 yrs in sales/sales management
- 9 years in industrial sales with focus on manufacturing
Fun Facts
Avid college football and pro golf follower
Senior Regional Manager — Southeast States
AL, AR, FL, GA, LA, MS, NC, SC, TN
Fernando.Custodio@menardifilters.com
1-803-392-1253
1-704-604-5225
Job Description
Grow current business within my territory and be known by my customers as a customer service-oriented person and technical sales advisor. Work with each customer to provide filtration solutions to meet our customers’ needs.
Relevant Certifications & Training
- International Executive MBA – Fundação Instituto de Administração – FIA (USP), Brazil, 2016
- Academic Extension attended at Vanderbilt University (USA), Lyon Ecole de Management et de Commerce (France), and King’s College at University of Cambridge (England)
- Degree in Automation Engineering – Universidade Bandeirante de São Paulo, Brazil, 2011
- Technical Diploma in Industrial Automation – Escola SENAI Mariano Ferraz, Brazil, 2005
- Technical Diploma as Maintenance Electrician – Escola SENAI Mariano Ferraz, Brazil, 2001
- Proactive sales professional with over 20+ years of experience, the last 12 years managing multiple areas with a focus on Sales & Marketing. Strategic vision and experience helping new products and technologies to be introduced for different markets, connecting people forming high-performance teams, and building strategies to achieve established goals.
- Short to long-range strategic planning with constant monitoring of KPIs addressing issues as soon as they happen.
- Medium- and long-range strategic planning with constant monitoring to reach targets.
- Ease in establishing long-term relationships at all customer levels, and working as a consultant in the sale of complex solutions and technical sales.
- I love to be with my wife Lala, daughter Lili, and dog Freddy, doing anything we can, but together.
- I have been running since 2018 and recently completed the Palmetto Peach Half Marathon in SC and GA.
- I am a reader of all kinds of books but passionate about countries’ histories, mainly my home country, Brazil, and now my new home country, the US.
Northeast Regional Sales Manager
CT, DC, DE, IL, IN, KY, MA, MD, MI, NH, NJ, NY, OH, PA, VA, VT, WV
Branden.Morris@menardifilters.com
803-392-1214
803-659-1652
Providing top-tier filtration solutions while building strong customer relationships and driving business growth. Whether you need product recommendations, technical guidance, or assistance with filtration challenges.
Industry Experience
10 years of sales experience, with a strong focus on customer service and filtration solutions.
Fun Facts
- Leader of a local car club that gives back to schools and those in need.
- Multi-instrument musician with 26 years of experience (Saxophone, Drums, Guitar, and Bass).
- Passionate about cars—loves working on and cleaning them.
- Enjoys watching documentaries on how things are made—always up for learning something new!
- On a whim, got ordained, became a notary, and got first-aid certified (okay, the last one was for work!).
- Loves listening to music and watching movies in his downtime.
Michael Goff
National Sales Manager
Michael.Goff@menardifilters.com
803-392-1210
706-414-4836
Job Description
Manage and coach sales.
Industry Experience
18 years of experience in the industry.
Fun Facts
- Graduate of Georgia Southern… GATA.
- Married, father of 3 kids (all boys), college, high school, and middle.
- Football fan: Atlanta Falcons and UGA Bulldogs
- 1 cat, 1 dog
- I like to play golf when I can
- Enjoy DIY home improvement projects (flooring/tile/wood, gardening, painting, lighting, construction, etc.)
- I’ll take the beach over almost anywhere else